Tuesday, 31 March 2009

Summary of findings..what have we learned??

From our findings i have discovered that because our film is going to be a teen romantic comedy we will have quite alot of competiton from distributions such as Working Title and Disney as they make a lot of romantic comedies, including alot of teen romantic comedies. To represent these findings we made a powerpoint in which we presented in front of the class.

Monday, 30 March 2009

INSTITUTIONAL CONTEXT

One of our previous lessons our task was to carry out research on 20th century Fox and Working Title distripution company in which we had to find out history about them and present day information about them that in which is included in the blog.

The BBFC (British film board of classification) helps gain regualtions and control in what can be seen on the viewing screen and what is appropriate for different age groups. As you know they decide what certificate rating a film should be given and we researched on how that has an impact on the film companies and the consumers who are willing to watch.
GENERIC CODES AND CONVENTIONS WE ARE ASPIRING TO?

From doing this research i recognised that all the films shared the same codes and conventions.
The setting...
Was always in a public place such as a city, a work place or somebodys home this is so the audience can relate to the characters. So i believe we should have either one of those settings so we can intend to follow the codes and conventions of a rom com. But then i came to realise because our film is going to be aimed at a younger audience it came to my attention that infact we should be making a teen romantic comedy in order to satisfy the younger audience. So we re evaluated and came to an agreement that it should be either set in a school or in somebody's home.
The props...
Common props that were used were things such as mobile phones and flowers, the mobile phones represents that the film is modern and also the technology used relates to everybody as everybody is familiar with what a mobile phone is. And flowers are used just to represent the romance and love which helps you recognise with the genre you are watching.
The Costume...
Again costume was modern which represents present day and once again relate to the audience.
The lighting...
The lighting in each of these films was high key lighting in order to represent the equilibrium and also helped the audience to familiarise with the characters moods and emotions.
Todorovs Theory...
The films tended to carry out todorovs theory with a clear beginning,middle and end which states us thats what we should be following.
Propps Theory...
In order to create our film we must consider propps theory that in which we should include a princess, a hero and a villain this enables our viewers to easily follow the storyline.

Overall at this point it is important that we follow these codes and conventions so the audience are able to familiarise with this genre and keep them keen for them to want too see more!!
Textual Analysis

In this part of the research i had to analyse 5 openings of 5 romantic comedies. The 5 openings i looked at were Just Like Heaven, What happens in Vegas, P.S I Love You, The Holiday and Hitch. In all of these i found out that they had similar openings which included a non diegetic sound track in which the sound track was a love song of some sort either mellow and relaxed or upbeat and happy either way the songs were related to love. In each opening there was always a male and a female protagonist which helped bring the story line together which having a male and female protagonist helped us recognise the codes and conventions of a romantic comedy.
Codes and conventions of a romantic comedy included high key lighting which represented the atmosphere and also the moods of the characters as so i believe. The setting was always in an open place such as in a city or in a work place or even someones home, these settings help the audience relate to the characters as the opening of these films shown everyday life.

After this stage i then narrowed it down to three of the romantic comedies which were What happens in Vegas, P.S I Love You and Just Like Heaven. I then analysed the key scenes of the three films in my analysis i included todorovs theory and propps theory, in that all of the films included a female protagonist who was normally the princess in need of rescuing and the man was the hero who happens to rescue the princess and then there always seemed to be a villain of somesort who blocked the quest of the hero, this applies to propps theory, i also analysed todorovs theory in which i managed to find a pattern in which everything starts off okay then the equilibrium is disrupted following a realisation that the equilibrium has been disrputed which finally follows with a way to re-establish the equilibrium to a new equilibrium being established.
In the three films i analysed the todorovs theory but happened to notice this theory did not apply to P.S I Love You as this film already had the equilibrium disrupted before the film had even started so this film challenges todorovs theory into taking a risk, this film didnt follow the conventions of todorovs theory.